What does Scalingflow report?
50+ brands scaled.
34% average revenue from email.
€10M email revenue generated (approximately).
19.3 average days until flows go live.
Source: Scalingflow-reported portfolio figures. These are not industry averages or a guarantee of future results.
How were these figures calculated?
Owner input pending: portfolio sample, measurement dates, averaging method, attribution settings, revenue definition, exclusions and the definition of flows going live.
Until this methodology is supplied, do not treat the 34% figure as an independently audited average, an incremental revenue measure or a market-wide benchmark.
Fashion brand (NDA)
From €615 to €201,826 in email revenue in 4 months
This fashion brand had the list, the traffic and the products, but email brought in almost nothing. We built the flows, the segmentation and a consistent campaign rhythm. In the exact same 4-month window, email went from €615 to €201,826.
Source: Scalingflow's published client case. Results relate to this account and the stated time window; attribution methodology is awaiting owner detail.
Mörgenn
45% of total revenue from email within 1 month
Mörgenn ran entirely on paid traffic. Email was at zero. Without adding a single euro in ad spend, we built welcome, abandoned cart and post-purchase from scratch. After one month, 45% of total revenue came from email.
Source: Scalingflow's published client case. Results relate to this account and the stated time window; attribution methodology is awaiting owner detail.
VOVIA
€475,000 in email revenue in under 4 months
VOVIA is a fast-growing brand with a large list and a high send frequency. We run the full retention side: strategy, copy, flows and weekly reporting. For four months straight, email has consistently delivered close to a quarter of total revenue.
Source: Scalingflow's published client case. Results relate to this account and the stated time window; attribution methodology is awaiting owner detail.
Sans Visage
From 2% to 23.5% of revenue from email in the first month
Sans Visage was already sending emails, but the channel brought in just 2% of revenue. We rebuilt the flows, added segmentation and a structured campaign calendar for four markets. In the first full month, email delivered 23.5% of total revenue. Month two: 24%, plus 3% from SMS.
Source: Scalingflow's published client case. Results relate to this account and the stated time window; attribution methodology is awaiting owner detail.
How should you use these results?
Compare the starting point, audience, products, market and time window before comparing results. Email revenue share is not the same measure as profit or incremental revenue.
Scalingflow does not guarantee similar outcomes for another brand. Use these cases to ask better questions, not as a forecast.
Frequently asked questions
Is 34% an industry average?
No. It is Scalingflow's self-reported average revenue from email across its portfolio. The methodology details are awaiting owner input.
Are results guaranteed?
No. Published case outcomes describe individual accounts and are not a guarantee for another brand.
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