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What does a Klaviyo agency do?

A Klaviyo agency manages email and SMS retention for e-commerce brands. Scalingflow combines flows, campaigns, segmentation, testing and revenue reporting in the client's own account.

What is included?

Scalingflow treats email and SMS as one system: automated flows, a campaign calendar, copy and design, audience segmentation, testing and revenue reporting.

Flows respond to customer actions; campaigns are planned sends. Segmentation determines who receives a message and who is suppressed. Testing helps improve the next decision.

How should you choose an agency?

Choose an agency whose scope, measurement and account ownership are clear. Ask how it plans campaigns, maintains flows and reports results in your account.

Ask who approves work, who works on your brand and how results are attributed. Check whether the agency can explain a case's starting point, time window and limitations.

What are the red flags?

Be cautious about guaranteed revenue, unclear attribution, unexplained fees or an account you cannot retain. Results depend on the brand, audience and market.

A high email revenue share alone does not establish incremental profit. Discuss discounts, margins, repeat purchases and total store revenue as well as attributed channel revenue.

How does Scalingflow work?

Scalingflow starts with the foundation, then runs campaigns, flows, SMS and reporting in a monthly loop. Clients always own their Klaviyo account and templates.

The first step is one free email campaign: Scalingflow writes, designs and builds it for your brand, yours to keep.

Frequently asked questions

Does Scalingflow only use Klaviyo?

Yes. Scalingflow's systems, templates and reports are built on Klaviyo.

Who owns the account?

The client owns the Klaviyo account. Work stays in that account if the collaboration ends.

Start with one free email campaign

Scalingflow writes, designs and builds one campaign for your brand in your own Klaviyo account. Yours to keep.

Thijmen van der Linden, founder of Scalingflow

Thijmen van der Linden · Founder

Thijmen van der Linden is the founder of Scalingflow, a Netherlands-based agency running email and SMS retention for DTC brands in Klaviyo.

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